Marketing for Florida law firms, from Tampa Bay to Miami.
Pick your practice area and we build one program to win it: local SEO, organic SEO, AI search, a hand-coded website, and Google Ads. Tampa Bay, Miami, Orlando, and Jacksonville, from $1,000/month.
See the cases you're missing.
Send me your firm's site and your metro. I'll show you how many people searched for your practice area last month, how many your competitors are catching, and what's between you and those calls. One day, no charge.
Fifteen minutes, owner to owner.
Tell me about your Florida firm and your practice areas. I'll tell you what I'd do, what it costs (programs start around $1,000/mo), and whether you even need us.
730 Google + 263 Avvo five-star reviews
"For over a decade, they've kept my phone ringing and my caseload full, and my firm at the top of search results." David A.C. Long, Attorney at Law · Richmond, VA
What kind of law do you practice?
Marketing that works for a Florida PI firm looks nothing like marketing for a DUI or estate practice. Pick yours for the specific program, the searches we target, and real results.
Personal Injury
Personal injury lawyer marketing in Florida
Florida is one of the most competitive personal injury markets in the country: car wrecks, slip-and-falls, and tourist injuries across the state. More than 9,000 people a month search for a personal injury lawyer in Tampa alone. We get your firm into the map pack and the 'car accident lawyer' results.
Immigration
Immigration lawyer marketing in Florida
Miami is the immigration gateway to Latin America, with deep Cuban, Venezuelan, and Haitian demand, and steady work statewide. Genuine Spanish-language pages (and Haitian Creole where it fits) open a client base most firms leave on the table.
Estate Planning
Estate planning lawyer marketing in Florida
No state income tax and the country's largest retiree population make Florida a steady estate, trust, elder-law, and probate market. We help you own those searches.
Criminal Defense
Criminal defense lawyer marketing in Florida
High-intent, decide-tonight searches. We build the pages, reviews, and site speed that win the call the moment someone is arrested.
DUI
DUI lawyer marketing in Florida
Florida charges DUI, and those searches spike and convert fast. Dedicated pages plus Google Ads catch them before your competitor.
Family Law
Family law firm marketing in Florida
Divorce and custody clients research for weeks before they hire. We keep your firm in front of them, from high-asset South Florida divorce to Central Florida family law.
Employment
Employment lawyer marketing in Florida
Wage-and-hour, discrimination, and severance claims across Florida's service and tourism economy. We rank you for the employment searches that carry real fees.
Bankruptcy
Bankruptcy lawyer marketing in Florida
Steady, counter-cyclical search volume. We rank bankruptcy firms fast on a clean, structured site.
Tampa to Miami, each metro plays different.
Florida is several legal markets with wildly different economics. Here's the quick read on each, and where the rankings are easiest to win.
Tampa Bay
Most demandWhere Florida's marketing searches concentrate ('law firm seo tampa'). Deep personal injury demand and a fast-growing metro, competitive enough that we win it on practice-area-plus-neighborhood searches.
Miami & South Florida
Premium marketMiami, Fort Lauderdale, and the Gold Coast. High-value, intensely competitive, and the state's immigration and international-business center. A focused practice-area strategy beats a head-on bidding war.
Orlando & Central Florida
Fast growthOrlando's tourism economy and explosive population growth. Real demand with softer competition than South Florida.
Jacksonville & North Florida
Most winnableJacksonville, Tallahassee, and the Panhandle. Lower competition and steady demand, some of the best rankings value in the state.
Five services. One bundled monthly fee.
No à la carte invoices. One program, one price, everything working together.
Local SEO
Local SEO for law firms
Win the map pack and 'lawyer near me' in your metro. GBP rebuild, citations, reviews.
SEO
Law firm SEO
Rank for the practice-area searches clients run before they call. Pages, schema, content depth.
AI Search
AI search for lawyers
Get named by ChatGPT, Google AI Overview, and Perplexity when someone asks for a lawyer.
Web Design
Law firm website design
Fast, hand-coded sites built to convert: click-to-call, intake forms, trust signals up top. Bilingual where the market needs it.
Google Ads
Google Ads for lawyers
Fill the calendar now. High-intent search ads, tight targeting, spend tied to signed cases.
Straight answers before you call.
Yes, if you pick the fight carefully. No small firm wins 'Miami personal injury lawyer' head-on, and we won't pretend otherwise. What works is owning a specific practice area in a specific set of cities or neighborhoods, and leaning into Central and North Florida where demand outruns competition. Tampa, Miami, and Orlando are where the marketing searches concentrate, so we target the metro phrases that convert while building winnable rankings around them.
One monthly fee covers local SEO, organic SEO, AI search, review generation, and reporting. Programs start around $1,000/month and rise with how competitive your metro and practice area are (South Florida runs higher than the Panhandle). Website design is a separate one-time build from $3,000. Google Ads is its own line because that spend goes to Google. Send your firm and metro for a real quote.
Yes, and in Florida it's a real advantage. Miami's Cuban, Venezuelan, and Haitian communities, plus large Spanish-speaking populations in Tampa and Orlando, search for personal injury, immigration, criminal defense, and family help every day. Most competitors publish English-only sites. Genuine bilingual practice-area pages (not machine-translated afterthoughts) open a client base competitors ignore, and we bake that into the site and local-SEO plan.
Personal injury, immigration, estate planning, criminal defense, DUI, family law, employment, and bankruptcy, each with its own dedicated program and page. Pick your practice area above to see how we market it, or tell us your firm's focus.
Yes. The Florida Bar has some of the strictest lawyer-advertising rules in the country: most advertisements must be filed with the Bar for review (Rules 4-7.11 through 4-7.22 of the Rules Regulating The Florida Bar), and testimonials and past-result claims are tightly regulated. We write ad copy, landing pages, review requests, and result claims to stay inside those rules, and flag anything that needs filing before it goes live.
It can, with the right foundation: clean indexable HTML, LegalService and FAQPage schema, declarative answer content, and real review and citation authority. Most Florida law firm sites run on page-builder themes these engines can barely read. A hand-coded, structured site is the opposite. See AI search for law firms.
Law firm marketing in nearby states
We work with law firms nationwide. Here are the neighboring states where we run the same all-in-one program, each built around that state's legal market.
See what your Florida firm is missing.
Send your website and metro. I'll pull your search visibility, Google Business Profile, review numbers, and where competitors are beating you, then show you the gaps. Free, no pitch.